Wednesday 3 January 2018

Devon and Cornwall Police Google Analytics for 01 December - 31 December 2017

Visitors

The number of people who visited this site: 57,352

Page views: 257,525

Average page views per visits:  2:52
Visit duration: 00:02:18
New visitors: 44.7%

Returning visitors: 55.3%


Top 10 search terms from Google Acquisition/All Traffic/Channels/Organic Search

    1.    (not provided)
    2.    devon and cornwall police
    3.    devon police traffic
    4.    devon and cornwall police traffic
    5.    devon traffic
    6.    devon and cornwall police jobs
    7.    travel devon
    8.    devon traffic news
    9.    devon and cornwall police news
    10.  devon & cornwall police

10 search words from the internal search (use search\?Term)

total pageviews 4,560
    1.   Traffic watch
    2.   
    3.    jobs
    4.    traffic
    5.    chief constable
    6.    chief officers
    7.    firearms
    8.    pcso
    9.    Tiverton
    10.  vacancies

Social sources that link to us

    1.    Facebook
    2.    Twitter
    3.    Google +
    4.    Instagram
    5.    YouTube
    6.    Wikki
    7.    Papper.li
    8.    Facebook.Apps
    9.   LinkedIn
    10.  reddit

Pages visited

(no-longer listing individual pages of the recruitment section or listing news article pages this is so that within the list of 10, other pages of the site are included)
    1.    Homepage
    2.    traffic watch
    3.    News
    4.    Recruitment
    5.    Contact
    6.    Your area
    7.    Firearms application forms
    8.    Domestic abuse
    9.    Our services
    10.  Lost and found

Pages visited: Advice section total unique page views: 8,074

    1.    advice
    2.    Domest Violence Disclosure Scheme Clares Law
    3.    anti social behaviour
    4.    your home
    5.    domestic abuse
    6.    drink spiking
    7.    noise nuisance
    8.    nuisance and abandoned vehicles
    9.    drink driving
    10.  how to report anti social behaviour

Pages visited: Local Policing sites total unique page views: 5,936

  1.  Plymouth City  Centre /overview
  2.  Newton Abbot East / contact
  3.  St Austell Town / overview
  4.  Exeter City Centre / Contact
  5.  Ottery Rural / overview
  6.  Torquay Town Centre / overview
  7.  Sidmouth / overview
  8.  Camborne North / contact
  9.  Exminster Rural / overview
  10.  Newton Abbot Town / overview
 Traffic source (Acquisitions/Overview)
    1.    Organic search: 50.9%
    2.    Direct: 24.03%
    3.    Social: 12.05%
    4.    Referral: 12.02%
    ⁃    Intranet
    ⁃    msn.com
    ⁃    uk.search.yahoo.com
    ⁃    bbc.co.uk
    ⁃    devonandcornwall.pcc.gov.uk
    ⁃    plymouth.gov.uk
    ⁃    plymouthherald.co.uk
    ⁃    dorset.police.uk
    ⁃    search.bt.com
    ⁃    dogsection.devon-cornwall.police.uk

Device

desktop: 43.32%
mobile: 40.36%

tablet: 16.33%

Mobile

A list of the mobile devices used.

    1.    Apple iPhone
    2.    Apple iPad
    3.    not set
    4.    Samsung SM-G930F Galaxy S7
    5.    Samsung SM-G935F Galaxy S7 Edge
    6.    Samsung SM-G950F Galaxy S8
    7.    Samsung SM-G920F Galaxy S6
    8.    Amazon KFFOWI Fire
    9.    Apple iPhone 6s
    10.  Apple iPhone  7

Browsers

  1. Safari: 31.15%
  2. Chrome: 31.00%
  3. Internet explorer : 17.29%
    1.  - 11.0 – 96.81%
    2.  - 9.0 – 1.55%
    3.  - 10.0 - 0.62%
    4.  - 7.0 - 0.57%
    5.  - 8.0 -  0.45% 
  4. Edge: 4.95%
  5. Safari (in-app): 4.12%
  6. Samsung internet: 3.22%
  7. Firefox 3.01%
  8. Android Webview: 2.39%
  9. Amazon silk: 1.12%
  10. Android Browser: 0.45%

Events (Behaviour overview)

Form submissions: 449
Documents viewed: 39
Google Website Translator: 1

Compared to December 2016

We have had -26.53% fewer users (57,352 vs 78,059) who spent on average 15.75% (00:02.18 vs 00:01.59 more time on our site and they visited -24.81% fewer pages (257,525 vs 342,508).

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