Wednesday, 3 January 2018

Devon and Cornwall Police Google Analytics for 01 November - 30 November 2017

Visitors

The number of people who visited this site:64,588

Page views: 292,426

Average page views per visits:  2:67
Visit duration: 00:02:13
New visitors: 47.9%

Returning visitors: 52.1%


Top 10 search terms from Google Acquisition/All Traffic/Channels/Organic Search

    1.    (not provided)
    2.    devon and cornwall police
    3.    devon traffic
    4.    devon and cornwall police jobs
    5.    devon & cornwall police
    6.    devon and cornwall
    7.    devon and cornwall police news
    8.    plymouth travel news
    9.    devon cornwall police
    10.  devon police

10 search words from the internal search (use search\?Term)

total pageviews 4,560
    1.   
    2.    jobs
    3.    work experience
    4.    firearms surrender
    5.    vacancies
    6.    bude
    7.    drones
    8.    puppy scheme blog
    9.    domestic abuse
    10.  shoplifting

Social sources that link to us

    1.    Facebook
    2.    Twitter
    3.    Linkedin
    4.    Reddit
    5.    Weebly
    6.    YouTube
    7.    HootSuite
    8.    Instagram
    9.    Paper.li
    10.  Wikia

Pages visited

(no-longer listing individual pages of the recruitment section or listing news article pages this is so that within the list of 10, other pages of the site are included)
    1.    Homepage
    2.    traffic watch
    3.    recruitment
    4.    News
    5.    Contact
    6.    Your area
    7.    Firearms application forms
    8.    Kate Bushell
    9.    Our services
    10.  Police auction

Pages visited: Advice section total unique page views: 8,074

    1.    advice
    2.    sexting advice for parents
    3.    domestic abuse
    4.    anti social behaviour
    5.    ringing the changes
    6.    herbert protocol
    7.    missing persons
    8.    nuisance and abandoned vehicles
    9.    prostitution
    10.  modern slavery

Pages visited: Local Policing sites total unique page views: 7,202

    1.    Plymouth City Centre /overview
    2.    Newton Abbot East / contact
    3.    Exeter City Centre / overview
    4.    Newton Abbot Town / Overview
    5.    St Austell Town / overview
    6.    Torqauy Town Centre / overview
    7.    Sidmouth / overview
    8.    Teignmouth / overview
    9.    Barnstable Central Town / overview
    10.  Heavitree Polsloe / contact

Traffic source (Acquisitions/Overview)

    1.    Organic search: 53.03%
    2.    Direct: 21.01%
    3.    Social: 13.01
    4.    Referral: 12.05
    ⁃    Intranet
    ⁃    appollo.adc.uk.com
    ⁃    msn.com
    ⁃    ziarulromanesc.net (British police recruit Romanian speakers)
    ⁃    anglija.lt
    ⁃    plymouth.gov.uk
    ⁃    dorset.police.uk
    ⁃    uk.search.yahoo.com
    ⁃    plymouthherald.co.uk
    ⁃    devonandcornwall-pcc.gov.uk

Device

desktop: 46.34%
mobile: 39.81%

tablet: 13.84%

Mobile

A list of the mobile devices used.

    1.    Apple iPhone
    2.    Apple iPad
    3.    Samsung SM-G930F Galaxy S7
    4.    not set
    5.    Samsung SM-G935F Galaxy S7 Edge
    6.    Samsung SM-G920F Galaxy S6
    7.    Samsung SM-G950F Galaxy S8
    8.    Apple iPhone 6s
    9.    Apple iPhone  7
    10.  Apple iPhone 6

Browsers

  1. Chrome: 31.55%
  2. Safari: 29.07%
  3. Internet explorer : 17.90%
    1.  - 11.0 – 96.83%
    2.  - 9.0 – 1.33%
    3.  - 10.0 - 0.64%
    4.  - 7.0 - 0.61%
    5.  - 8.0 -  0.59% 
    6.  -6.0 - 0.01%
  4. Safari (in-app): 5.07%
  5. Edge: 4.82%
  6. Firefox: 3.22%
  7. Android Webview 3.13%
  8. Samsung internet: 2.10%
  9. Amazon silk: 1.45%
  10. Android Browser: 0.36%

Events (Behaviour overview)

Form submissions: 474
Documents viewed: 132

Compared to November 2016

We have had -17.26% fewer users (64,588 vs 78,059) who spent on average 12.16% (00:02.13 vs 00:01.59 more time on our site and they visited -14.62% fewer pages (292,426 vs 342,508).

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