Devon & Cornwall Police Google analytics for 01 February - 28 February 2015

Visitors

The number of people who visited this site: 43,674

Visits: 78,078 (the number of visits to the site those 43,674 people made)

Page views: 293,752

Page view per visits:  3.76
 avg.
Visit duration: 00:02:51

New visitors: 33,483 (42.9%)

Returning visitors: 44,595 (57.1 %)

Top 10 search words from external Google search

1. devon and cornwall police
2. police
3. devon and cornwall police jobs
4. devon and cornwall police
5. devon and cornwall police firearms
6. special constable
7. www.devon-cornwall.police.uk/firearms
8. bbd devon travel
9. devon
10. devon and cornwall

Top 10 search words from the internal search

1. jobs
2. recruitment
3. firearms
4. vacancies
5. puppy scheme
6. PCSO
7. Plymouth
8. Shotgun
9. exeter
10. work experience

Behaviour - engagement – how long they stayed

Visit duration        0 – 10 seconds           39,052 visits

Visit duration        11 – 30 seconds          8,371 visits

Visit duration        31 – 60 seconds          6,547 visits

Visit duration        61 – 180 seconds        10,291 visits

Visit duration        181 – 600 seconds        7,835 visits

Visit duration        601 – 1800 seconds      4,751 visits

Visit duration        1801 +seconds              1,231 visits

Pages visited

home page
Recruitment
News
Current vacancies
Traffic watch
Contact
Court & Convicted
Find team
Caught on camera
Contact forms

Traffic source

Google / organic: 36,646
Direct 18,781
t.co / referral 5,260
m.facebook.com / referral 3,239
bing / organic 2,772
police.uk / referral 1,820
intranet /referral 1,471
bbc.co.uk / referral 1,471
yahoo / organis 1,056
facebook.com/referral 671

Device

desktop: 39,818 - 51.00%

mobile: 24,264 - 31.08%

tablet:  13,996 - 17,93%

Mobile

A list of the mobile devices used.

Apple iphone
Apple ipad
(not set)
Samsung GT-19505 Galaxy S IV
Samsung SM-G900F Galaxy S5
Samsung GT-18190N Galaxy S III Mini
Amazon KFTT Kindle Fire HD 7
Samsung GT-19300 Galaxy S III
Samsung SM-G900A Galaxy S5

Google nexus 7

Browsers

Chrome: 23,030
Safari: 21,802

Internet explorer – 19,448
(IE versions
11.0 – 8,585
9.0 – 4,806
8.0 – 3,825
10.0 - 1,788
7.0 – 367
6.0 – 76)

Safari (in-app): 4,570
Firefox: 4,375
Android Browser : 3,327
Amazon silk: 1,067
opera: 218
Blackberry: 118
opera mini 31

Compared to last February in 2014 and our previous site

We have had -21.72% less users (43,674 vs 55,795) who spent on average 48.15% (00:02:51 vs 00:01:56) longer on our site and they visited 26.18% (293,752 vs 232,809) more pages.